At the heart of every great brand is a system – a repeatable framework for creativity, quality, and identity. I don’t just build visuals; I build scalable structures that empower creative performance.
This page highlights two such systems: the Pro Patch and L.A. Design Concepts workflows. Each was designed to streamline production, organize assets, and enhance day-to-day execution through smart, digital infrastructure.
Built a robust Airtable CRM system, integrating three interlinked tables to manage workflows. Linked records and logic-driven fields significantly reduced errors and improved efficiency.
The system provides real-time visibility into order status, consolidates essential data into a single source, and enables precise tracking of every detail.
Resolved challenges such as accurate currency formatting, secure credit card data management, and automated new order notifications. Leveraged advanced logic to create an efficient invoice generator with a streamlined page designer layout. This system simplifies operations, reduces manual calculations, and ensures precision at every stage.
The result is a seamless, elegant workflow that ensures timely production, accurate invoicing, and improved client satisfaction.
Created an Airtable-driven quote system with user-friendly interfaces and professional client-facing layouts to expedite workflows, enhance sales, and improve client assurance.
The system streamlines the quoting process by consolidating multi-table workflows, automating staff operations, and delivering polished client-facing elements for a professional experience.
Overcame the complexity of designing Page Designer layouts tailored for multiple tables, crafted intuitive interfaces for staff usability, and implemented advanced automations to ensure a seamless quoting process. Leveraged previous Airtable experience to create an efficient, scalable system.
This system has improved sales workflows, reduced turnaround times, and strengthened client confidence by presenting professional quotes quickly and efficiently.
Alongside these workflow optimizations, a sophisticated digital asset management system was developed to manage over 500,000 images, designs, and logos. This system supports all operational workflows by providing quick access to necessary assets, reducing the time spent searching for resources, and maintaining a high standard of consistency across all digital outputs.
By consolidating digital assets into a streamlined, accessible format, this system has empowered both the Pro Patch & L.A. Design Concepts workflows, supporting a vast range of projects and significantly enhancing operational efficiency across multiple brands.
Oversee comprehensive operations for multiple brands across BigCommerce, WordPress, and Shopify, ensuring optimal site performance and brand coherence. Handle Domain maintenance, DNS basics, & solving technical issues as they arise.
Set up and managed robust structures for email domains, drive accounts, and digital storage, supporting extensive internal and client operations.
Utilize Klaviyo for sophisticated email marketing campaigns, crucial for cohesive branding and enhancing shop image workflows at Pro Patch and L.A. Design Concepts.